Three Wise Men, Three Not So
Wise
In this month of the Epiphany, we too encountered three wise
men...and three not so wise. Here are their stories:
Wise One: Wanting to land a university contract and a
large dental group contract, he came to our October training to
learn and question. For the university, he asked how he could handle
tracking and searching student dentists. For the dental group, he
needed emailed invoices, statements and reports. He learned, then
landed both accounts against competition from much larger labs.
Wise Two: He has had a history of asking good questions
and calling with a prepared list. This month, he asked how to handle
multi-stage cases both for scheduling and invoicing and where to
find specific sales information in both QuickBooks and DentaLab for
QuickBooks. This is a very wise use of service agreement time.
Wise Three: We will include in this the labs who have
already taken advantage of our January specials to drum up their
business. These include the Image Scanning and Email Notifications
Supplements which, for this month only, are available at $200 each,
rather than the standard $400. Also available at a special rate this
month is DentalRx for online prescriptions.
Unwise One: This was a lab who had been backing up its
data to another computer. But that computer crashed a few months ago
and they did not switch to another media to make a copy of their
data. Then their production computer crashed too. Result: lots of
hours will be needed to just get set up again with customers and
items and all their histories are lost.
Unwise Two: Because their system ran very smoothly, this
lab decided to forego a service agreement and forego keeping their
software relatively up to date. Then they decided to plunge ahead
and install the latest version of QuickBooks and woops, their other
very old software systems were no longer compatible. When offered a
way to get it up to date, they said no, too much trouble to catch up
with all the changes.
Unwise Three: These are the labs who are always way behind
on their basic accounting, having to spend loads of time and money
month after month trying to catch up. When asked to consider much
more efficient ways to do run their business, their standard thought
is that they simply do not have time. This is much like trying to
get ahead on a treadmill that goes nowhere.
January
Reminders
Here in Pennsylvania, we have had a steady beat of cold weather,
icey roads and small snowfalls so far this winter season. We want to
remind you that should ice or snow prevent us from getting to the
office, we can still check voice mail and email for your messages.
Please be sure to leave your full name, your lab, your telephone
number and message if you would like us to get back to you.
In November and December, we asked whether there was interest in
a group training session at Killian Dental Ceramics in southern
California. We had only two responses, so with insufficient funding,
we had to forego this nice potential.
To help you drum up more business by offering more services to
your customers, we are offering during the month of January 2009
these reduced license fees: Image Scanning Supplement $200, Email
Notifications Supplement $200 and DentalRx Supplement $1200. There
is a definite time limit on these and the offer will expire January
31, 2009.
The third week of January in the USA will be special, beginning
with Martin Luther King Day, which has become a national service
day, and the inauguration of President Barack Obama with an historic
approval of over 80% of its citizens. We hope you will somehow join
in the celebrations and the commitments to keep our nation energetic
and strong.
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